Home » Made to Stick (Epilogue): Why Some Ideas Survive and Others Die by Chip Heath
Made to Stick (Epilogue): Why Some Ideas Survive and Others Die Chip Heath

Made to Stick (Epilogue): Why Some Ideas Survive and Others Die

Chip Heath

Published February 11th 2008
ISBN : 9781588367471
eBook
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 About the Book 

Brains and talent alone dont make ideas stick. Heres what does. Our five-step communication framework: Pay attention, understand, believe, care, and act. Plus, learn how to trouble-shoot your ideas. Remember, with the right insight and the rightMoreBrains and talent alone dont make ideas stick. Heres what does. Our five-step communication framework: Pay attention, understand, believe, care, and act. Plus, learn how to trouble-shoot your ideas. Remember, with the right insight and the right message, any one of us can make an idea stick.